Category Best of

The Culture of Writing Things Down

I dislike bureaucracy and over-process, but I love writing things down. Whether it is a product specification, job opening, marketing plan, or content strategy, putting things on paper creates clarity and saves time. When you have a thought that you want to share and get feedback on, write it down. When you write things down, […]

Dude, you need a marketing plan!

Last week we talked about MVP, and that it is important for MVP to be actually viable. Viability, as we explained, means ability to live. To be viable, the product needs to have enough hooks and feedback loops. But even if you design the most amazing product, it still may not take off. To have […]

Your MVP is minimal, but is it viable?

In this day and age, when startups talk about MVP the emphasis is always on minimum. Everyone encourages founders to not wait too long to launch, to get it out there, to get feedback, and to start learning from the market. That is great advice in general, and I am personally a big fan of […]

Why Apple TV Could be a game changer

Today, during Apple’s announcement my Twitter stream was a festival of haters. People made fun of the Pencil and Live Photos, and pretty much everything else. In the meantime, I bought some Apple stock. I am long $AAPL, because the company is expanding the product line, and getting more embedded into our homes. Apple has […]

VC Introductions: How to ask and how NOT to ask

I’ve been getting a large number of bad VC asks lately. What is a bad VC ask? A bad VC ask is an open-ended ask for an intro to a venture firm. Here are some examples: – Do you know anyone who might be interested in investing in my company? – I am in NYC […]

8 things you need to know about raising venture capital

If your startup is growing, at some point you will likely be seeking venture capital. Unlike angel investors, who typically write checks between 10K to 100K, VCs have an ability to write multi-million dollar checks. This means that VCs support startup growth from seed round, to much later stages. Because VCs deploy large amounts of […]

How to write a forwardable introduction email

Getting an introduction is a basic thing that startup founders do pretty much every day. We talked about introductions in the post about business development tips, and also in this post about asking for introductions. One other thing we teach Techstars founders how to do properly is to send something called forwardable emails. Why Forwardable […]

7 things to do to get the most out of an accelerator program

So you decided that an accelerator is appropriate and helpful to your company. You read 10 Reasons to Join (or not to join) an accelerator post and decided to go for it. Filled out the application, researched different kinds of accelerators, applied, and got in. Congrats! Now the work begins. Here is how you can […]

Founders, beware of Happy Ears

David Cohen, co-founder of Techstars, has a ton of amazing advice for founders. One of my favorite bits from him is about Happy Ears. What’s that, you ask? It is what most founders have when they are talking to investors. Instead of hearing what the investor is saying, founders hear what they want to hear. […]

7 Tips for #crushingit on Techstars (and any other) Demo Day

Demo Day is a culmination of the Techstars and other accelerator programs. Companies, investors, mentors, and community come together to review the progress that companies made and to celebrate their hard work. Here are the 7 tips for how to maximize the impact of your Demo Day. 1. Set clear goals Whatever you are doing […]